Zatarain's Pardoning of the Crawfish

Zatarain's is synonymous with crawfish. So to claim ownership of boil season once and for all, we created the first-ever

Pardoning of the Crawfish, sponsored by Zatarain's. To kick off the season, Zatarain's, along with Louisiana's Lt. Governor, pardoned a single crawfish, releasing him back into the bayous to swim another season. With features in Southern Living, USA Today and more, the event took on a life of its own, and today lives on as a state-wide initiative to promote Louisiana seafood and culture.